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019 5 Things I’m Doing Differently In My Business This Year

with

Dawn Andrews

Show notes

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Show notes

What was your biggest business accomplishment in 2022? What would you do differently?

As a CEO, founder, or small business owner, it’s easy to fall back on your tried and true methods for running your business. But I’ve found that if you want continued growth and success, you must stay open to new ideas and strategies.

Last year my business grew 62%! And along with it came tough lessons, lots of trial and error, and some deep reflection.

In this episode of My Good Woman, I take you behind the scenes and share three things I learned last year and five things I’m doing differently this year that have already helped my business grow —and could do the same for yours too!

In this episode:

  • How to effectively reflect, learn from mistakes and capitalize on wins in your business
  • Strategies for finding the right team members and delegating responsibility in a small business
  • What to document in your business to make it run better
  • What day theming is and why it’s better than time blocking for creative business owners
  • The process of launching a successful podcast including tips on investing in the right resources and building systems to keep it running

This episode at a glance:

[02:50] Starting the business felt like a gigantic risk leaving the stability and seeming certainty of corporate life more than 20 years ago. And I would do the same thing all over again today. There’s no greater satisfaction than doing what I love and being able to make a difference for people.

[10:24] Don’t do it yourself.  You can’t see the tip of your nose. You need to be able to be in a conversation with a skilled and smart marketing strategist.

[13:06] Whatever you’re excited about, whatever you’re dreaming about, start now and believe in yourself and do it. And get some help.

[17:58]   You only have so much space in your belly. Put the best stuff in there first, the high-ticket items. And how that plays out in my business. It may mean that significantly less get started during the year, but substantially more gets done.

[27:04]  I have learned over the past several years that I don’t have to do everything myself. Delegation is crucial for growth.

Resources and Links mentioned in this episode:

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More about the “She’s that founder” podcast

Welcome to She’s That Founder, the podcast for ambitious women who are ready to stop drowning in decisions and start running their businesses like the confident CEOs they were born to be with the help of AI magic.

I’m your host, Dawn Andrews—executive coach, business strategist, and founder of Free Range Thinking. I’m also a proud female leader, mom, and mentor who believes scaling a business shouldn’t come at the cost of your sanity.

Each week, we dig into the real tools and strategies you need to scale smarter, not harder: faster delegationsystems that won’t collapse if you take a nap, and AI tools that actually lighten your load instead of adding to it.

You’ll hear proven revenue strategies, executive leadership frameworks, and practical tools to build a business that grows without burning you out.

We keep it real here—expect candid conversations, quick hits, and the occasional founder rant. Listener discretion is advised (because we don’t always bleep the swear words).

If you like what you hear, make sure to follow along so you never miss an episode. And before you go, leave us a review—it means the world and helps more women founders step fully into their CEO power.

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