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035 Unleashed Perspectives: Mastering Content Creation

with

Dawn Andrews

Show notes

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Show notes

Does this sound familiar? You’ve been told that to succeed as an entrepreneur, you must strive for perfection in everything you do. But here’s the harsh reality: chasing perfection is causing you more pain than progress.

You’re pouring countless hours into perfecting every detail, only to find that it’s not yielding the desired results. It’s time to break free from this cycle of frustration and embrace a new approach that prioritizes progress over perfection.

In this episode:

  • Learn how perfectionism as an entrepreneur is an unhelpful hangover from corporate culture
  • Discover that only 3-4% of followers see your social media posts initially due to algorithms
  • Understand how perfectionism can silently kill your progress and sharing of content
  • Realize you can repurpose and reuse content, even if it got engagement previously
  • Be inspired to prioritize consistent value for your audience over perfection, and start posting regularly

This episode at a glance:

[02:15] Perfectionism is a hangover from my corporate days. In the corporate world, we’re conditioned to get it just right for that one boss, that one feedback loop.

[2:55] The only way that we know that our content, emails, social posts, and ads are actually making a difference is if they engage, comment, download, or buy.

[04:27] Nobody’s sitting on pins and needles waiting for your content. Perfectionism is the entrepreneur’s silent progress killer.

[05:13] Your content doesn’t need to be perfect, but it does need to be out there to work on your behalf.

[06:19] So start posting. Stop seeking that elusive perfection and start connecting with your audience.

Resources and Links mentioned in this episode:

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More about the “My Good Woman” podcast

Welcome to My Good Woman, the podcast for bold female leaders.

I’m your host, Dawn Andrews, a proud female leader, happily married hockey mom, and the Founder and CEO of a Business Strategy Consultancy called Free Range Thinking.

Grab a seat at the table with me each week for candid conversations with culture-shifting, glass ceiling-busting, trailblazing women leading impactful enterprises.

We discuss what makes them tick, what helped them pave their path, and how they get it all done. Week after week, we bring listeners into intimate and potential world-shifting conversations so we can make this twirly, blue rock better for us all.

We’re classy ladies but we don’t bleep the swear words. Listener discretion is advised.

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