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050 No Plan B: Transforming HR into a Strategic Driver for Business Growth

with

Sel Watts

CEO of HR Linc

Show notes

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Show notes

Do you believe in having a Plan B in business, or is it a setup for failure?

In this episode of My Good Woman, I sit down with Sel Watts, Founder and CEO of The HR Linc to discuss why having no Plan B can lead to greater success.

We dive deep into the world of HR and explore how HR professionals can become strategic drivers for business growth. You’ll learn strategies that transform HR into a strategic driver of business scalability, boost leadership skills, and break barriers for female founders aiming to scale.

Packed with real-life, no-fluff advice, this episode is your go-to guide for leveling up your business.

In this episode, you’ll learn:

  • The essential leadership skills that female entrepreneurs need to boost their business growth effectively.
  • How to turn your HR department into a strategic driver for business scalability and smoother growth.
  • No-fluff, actionable advice from someone who has navigated the challenges of HR, business growth, and entrepreneurship, providing you with practical tips.

This episode at a glance:

[12:53] They’re missing the key information from the founder about what’s important, what are the goals for the business, and where is this going?

[15:57] We need to get HR people to realize that where you add the most benefit is in understanding the business first.

[18:30] Ultimately, they should be looking at how do I, through the people, help this business achieve its goals.

[21:58] I need to be investing in people and handing things over well before I can actually afford it. Because ultimately, I don’t want to be stuck in this business doing these things. 

[29:47] If you know what your thing is, then live that and then let everything else fall away instead of trying to live what other people think you should be doing.

 

Resources and Links mentioned in this episode

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More about the “She’s that founder” podcast

Welcome to She’s That Founder, the podcast for ambitious women who are ready to stop drowning in decisions and start running their businesses like the confident CEOs they were born to be with the help of AI magic.

I’m your host, Dawn Andrews—executive coach, business strategist, and founder of Free Range Thinking. I’m also a proud female leader, mom, and mentor who believes scaling a business shouldn’t come at the cost of your sanity.

Each week, we dig into the real tools and strategies you need to scale smarter, not harder: faster delegationsystems that won’t collapse if you take a nap, and AI tools that actually lighten your load instead of adding to it.

You’ll hear proven revenue strategies, executive leadership frameworks, and practical tools to build a business that grows without burning you out.

We keep it real here—expect candid conversations, quick hits, and the occasional founder rant. Listener discretion is advised (because we don’t always bleep the swear words).

If you like what you hear, make sure to follow along so you never miss an episode. And before you go, leave us a review—it means the world and helps more women founders step fully into their CEO power.

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